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The present agricultural marketing system of the state is governed by the Odisha State Agricultural Produce Marketing Act, which came into force back in the year 1956. Under the present dispensation there are 65 Regulated Market Committees (RMCs) functioning under the supervision and control of the OSAM Board and the Directorate. A Regulated Market committee (RMC) is a democratically elected body consisting of elected members from different constituencies such as farmers, traders, farmer�s cooperatives, local urban bodies etc. Generally the concerned sub-collector or collector, under whose jurisdiction an RMC falls, is nominated as the chairman of the RMC.
A Regulated Market aims at realisation of three major objectives, such as:
  • Ensuring correct weighment for the produces of the farmers, so that he is not cheated by the middlemen/wholesalers/semi-wholesalers etc.
  • Ensuring prompt payment to the farmers for his produce immediately his produces are sold.
  • Avoidance of exploitation in the hands of middlemen.

Objectives
  • Improving farmers/ producers access and linkage to the agricultural markets.
  • Integrated plan for agricultural marketing by way of convergence approach with related departments and agencies for development of agricultural marketing.
  • Preparation and implementation of district agricultural marketing plan in collaboration with line deptts and support of district administration.
  • Functionalization of agricultural markets for better utilization of available market infrastructures and marketing services.
  • Strengthening of existing markets.
  • Marketing extension services to ensure buyer-seller linkages, innovative marketing practices and strengthening agricultural supply chains in the State.
  • Use & application of information technology for dissemination of marketing information to market players.
  • Agricultural market survey, feasibility study of agricultural market, preparation of project reports and its implementation.
  • Promotion & publicity of agricultural marketing activities.
  • Training & development of market functionaries.
 
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